Case Study · Tide

Tide

Tide partnered with Monetizr to reach U.S. consumers aged 18+ across a network of 178M casual mobile players. The strategy focused on injecting Tide's messaging into gameplay through opt-in rewarded ad units, ensuring the experience was seamless and brand-safe.

Players chose to engage with Tide content, watched the video, and received a branded in-game reward. Every attentive second enhanced brand metrics across the sales funnel, from awareness to purchase intent.

↗
View full case study (PDF)
Opens in new tab
Launch your own campaign
See your brand inside a real mobile game

See your brand creative inside a real mobile game in under 60 seconds.

You'll need:

  • Brand logo
  • Video or display ad

No development, no budget, no meetings. Test how your creative looks, or share the preview with your team before committing to a campaign.

Try it below ↓

To learn more about campaign assets, go HERE.

Have a question? Click HERE.

Find out if we're a match? →
Seen enough to be curious?
Take a fit-check call. 15 min, no deck.
If what you're seeing makes sense for your brand, let's find out if the numbers work for you too. No pitch, just data and a straight answer.
Find out if we're a match? →