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QSR · Europe · Engagement · 3 campaigns

Burger King turns a quick quiz
into part of the fun.

A player takes a quick quiz during a game, and it turns out Burger King created the whole experience, built right into European mobile games, not just as a banner ad. The quiz feels like part of the fun, not a break from it.

Since Burger King often uses playful promotions, this quiz format matches the brand’s style and doesn’t feel forced.

Media Benchmarks
95.4%
Avg. VTR
2-4%
Avg. CTR
93%
Viewability
37s
Avg. attention

Network-wide averages across Monetizr's in-game campaigns, not specific to any single brand's results.

Campaign previews
Burger King campaign preview 1
1Brand appears in the main menu
Burger King campaign preview 2
2Rewarded 6-30 sec video
Burger King campaign preview 3
3Branded quiz
Burger King campaign preview 4
4Branded reward
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