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QSR · Europe · Awareness · 5 campaigns

KFC found its audience
already playing.

KFC used a Branded Takeover in Ukrainian casual mobile games to reach players at a natural reward moment. Players watched a short KFC video, then returned to the game to claim their reward.

Media Benchmarks
95.4%
Avg. VTR
2-4%
Avg. CTR
93%
Viewability
37s
Avg. attention

Network-wide averages across Monetizr's in-game campaigns, not specific to any single brand's results.

Campaign previews
KFC campaign preview 1
1Brand appears in the main menu
KFC campaign preview 2
2Rewarded 6-30 sec video
KFC campaign preview 3
3Branded reward
Curious how your brand may look in the game?

Use the video or logo you already have. Preview your brand inside a rewarded gameplay moment in three clicks.