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Financial Services · Europe · Awareness · 3 campaigns

SEB gave kids their
own way to pay.

SEB used in-game video to promote its free payment card for kids, the concept being to give the kids more independence and the parents fewer ’buy it for me’ moments. The campaign message was seen in-game prior to returning to play to claim the reward.

Media Benchmarks
95.4%
Avg. VTR
2-4%
Avg. CTR
93%
Viewability
37s
Avg. attention

Network-wide averages across Monetizr's in-game campaigns, not specific to any single brand's results.

Campaign previews
SEB campaign preview 1
1User triggers event
SEB campaign preview 2
2Rewarded 6-30 sec video
SEB campaign preview 3
3Reward
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