Universal Pictures teased Nolan’s Odyssey
in mobile games.
Universal Pictures used a Branded Takeover in Germany and France to promote Christopher Nolan’s The Odyssey. Players watched the theatrical trailer in-game and claimed a reward from Universal Pictures.
Media Benchmarks
95.4%
Avg. VTR
2-4%
Avg. CTR
93%
Viewability
37s
Avg. attention
Network-wide averages across Monetizr's in-game campaigns, not specific to any single brand's results.
Campaign previews
1Brand appears in the main menu
2Rewarded 6-30 sec video
3Branded reward
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